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Bras. Supportive? Yes. Comfortable? Sometimes. Art? Never. Until now…

With the help of talented local breast cancer survivors, celebrities, fashion designers and artists, LifeBridge Health is hosting the first-ever braVo! event, which will feature a collection of one-of-a-kind artfully decorated bras.

The "art bras" will be on exhibit during a daylong event held at the Meyerhoff Symphony Hall on October 25 to raise awareness for breast cancer. The public will have the opportunity to view and bid on these wonderful pieces of art during the open house and silent auction being held from noon to 4 p.m. A cocktail reception and live auction will take place from 6 to 9 p.m. Tickets to the evening event are $60 and can be purchased by call the LifeBridge Health Development Office at 410-601-4438.

"The main purpose of this project is to increase breast cancer awareness in the greater Baltimore area," said Rudy Miller, vice president of Marketing and Community Relations at LifeBridge Health. "We knew with all of the talented and creative individuals in our community, braVo! would be great way to bring people together to raise awareness for this disease."

Additionally, funds raised will benefit the underserved in the greater Baltimore area gain access to cancer-related treatments not covered by insurance. Proceeds from the auction and sale of the handcrafted bras will benefit patients being treated at the Alvin & Lois Lapidus Cancer Institute at LifeBridge Health including the Herman & Walter Samuelson Breast Care Center at Northwest Hospital.

National and local celebrities alike are participating in this creative project. Peggy Fleming, Olympic Champion and breast cancer survivor, created a bra inspired by the many women ice skaters who balance athleticism and beauty while performing. Baltimore native and local businesswoman Lola Jones embraced her hometown roots to create "Baltimore Charm City Girls," a tribute to the infamous Baltimore Hon.

Other artists include Sandra Magsamen, Miss Maryland USA 2006 Melissa DiGiulan, Jennifer Cody of Broadway's "Pajama Game," Sloane Brown, Everyman Theatre and the Baltimore Opera.

The braVo! event was inspired by Victoria Brown, who, along with a group of her friends, created the ArtBras exhibit to bring attention to women's wellness. In 2005, the ArtBras project featured 18 decorated bras in honor, and often in memory, of women who courageously endured the battle with breast cancer.

Last year, more than 49 bras were sent to nearly 300 communities to help raise money for breast cancer.

"Twenty years ago, people didn't even talk about breast cancer, now we are handing out bras for people to decorate," commented Miller. "We've come a long way to raise breast cancer awareness over the years. However, until there is a cure, we still have a long way to go."

LifeBridge Health is a regional health organization that includes Sinai Hospital of Baltimore, Northwest Hospital Center, Levindale Hebrew Geriatric Center and Hospital, Jewish Convalescent & Nursing Home, and related subsidiaries and affiliates.

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