LifeBridge Health has launched a new advertising campaign using a unique and familiar voice. Actor Jeff Goldblum, featured in the movies Independence Day� and Jurassic Park�, is the voice behind the new Freedom� campaign radio and television ads that will debut in the Greater Baltimore area on March 8. LifeBridge Health is a regional health care organization that includes Sinai Hospital of Baltimore, Northwest Hospital Center, Levindale Hebrew Geriatric Center and Hospital, Jewish Convalescent & Nursing Home, and related subsidiaries and affiliates.
The campaign serves both as a recruiting tool, to interest the best and brightest in the field of health care to join the LifeBridge Health family, and to raise awareness of the centers that make up LifeBridge Health.
The message of the ad campaign is clear; our employees have the freedom to provide the best quality health care in the state,� said Rudy Miller, vice president, Marketing and Community Relations, LifeBridge Health. We are thrilled that Jeff Goldblum, such an accomplished professional, agreed to work with us on the project.�
LifeBridge Health is using a combination of radio, television and print advertising for the campaign. Many of the ads contain personal stories of LifeBridge Health employees touching the lives of their patients.
Anyone interested in learning more about careers at LifeBridge Health can log on to www.lifejobs.org.
